Adidas X Ready Player Me: A one-of-a-kind Ozworld experience

Popular lifestyle brand Adidas has partnered with cross-game avatar platform, Ready Player Me, to unveil its first personality-based AI-generated avatar creation platform to celebrate the launch of Adidas’ new Ozworld Collection. This online Ozworld experience will allow users to create their unique digital avatars in the metaverse. The Ozworld collection was initially launched in the 1990s, featuring a classic adiprene cushioned outsole and upper.